A homage to Italian creativity and ingenuity, the Whitney Bag came about as the result of the unprecedented partnership between the Renzo Piano Building Workshop and Max Mara.
“Aesthetic” and “technical” are the fundamental concepts of this bag, which is directly inspired by the façade and proportion of the Whitney Museum of American Art in New York through the purity of its design and the careful selection of materials.
Whitney Bag, the making of
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